Who we are
Sweetest Memories Travel is an independent travel advisor business operated by Melissa and affiliated with KHM Travel Group. We're based in Lexington, Kentucky, and this policy governs how we handle information collected through sweetestmemoriestravel.com.
What we collect
When you submit a quote request, contact form, or newsletter signup, we collect the information you provide: name, email, phone (if offered), trip details, group size, budget range, and any notes you share. We also receive basic technical data from your browser (user agent, referring page, approximate location, and anonymized analytics via Google Analytics).
How we use it
- To plan and quote your trip.
- To send you trip-related updates, itineraries, and answer your questions.
- To follow up with relevant trip ideas (you can opt out any time).
- To improve the site via anonymized analytics — we don't sell your data.
Who we share it with
To quote and book your trip, we may share the minimum necessary info with: KHM Travel Group (our host agency); resort, cruise, and tour suppliers; and service providers that help run our business (email, CRM, analytics). We never sell your information to advertisers.
Cookies & analytics
We use Google Analytics 4 with IP anonymization enabled to understand traffic patterns. You can opt out via Google's opt-out browser add-on, or by blocking cookies in your browser.
Your rights
You can ask us to view, correct, or delete the information we have about you at any time. Just email melissa@sweetestmemoriestravel.com and we'll take care of it within 30 days.
Security
Your information is stored in secure, SOC-2-compliant systems. We use TLS encryption for all form submissions and limit internal access to just the people who need it to plan your trip.
Contact
Questions? Email Melissa at melissa@sweetestmemoriestravel.com.